David and Goliath by Malcolm Gladwell
Synopsis from Goodreads:
In his #1 bestselling books The Tipping Point, Blink and Outliers, Malcolm Gladwell has explored the ways in which we understand and change our world. Now he looks at the complex and surprising ways in which the weak can defeat the strong, how the small can match up against the giant, and how our goals (often cultural determined) can make a huge difference in our ultimate sense of success.

Publishing October 1, 2013 by Little, Brown and Company.
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